At ChangeFluent Ltd (“ChangeFluent”, “we”, “our”, or “us”), we respect your privacy and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, store, and share your information when you visit our website: https://ChangeFluent.com and use our services.
 
1. Who We Are
ChangeFluent Ltd is a UK-registered company providing digital services, consultancy, education, and productivity tools through our website and affiliated platforms.
Company Registration: 14483854
Registered in: England and Wales
Email: operations@changefluent.com
 
2. Information We Collect
We may collect and process the following personal data:
Identity Data: Name, title, business name.
Contact Data: Email address, phone number, address.
Technical Data: IP address, browser type, device info, cookies.
Usage Data: Page views, navigation paths, time on site.
Marketing & Communication Preferences
Transaction Data: Purchases, subscriptions, payment method (via secure third parties — we do not store payment details).
We do not knowingly collect data from children under 16.
 
3. How We Collect Data
We collect data through:
Forms on our website (e.g. contact forms, booking forms, newsletter sign-ups).
Cookies and tracking tools.
Third-party integrations (e.g. Mailchimp, Stripe, WPForms, HubSpot).
Direct communications (email, social media, etc.).
 
4. How We Use Your Data
We use your personal data to:
Provide our services and process payments.
Respond to your enquiries and support requests.
Send you marketing or informational updates (if you’ve opted in).
Improve website performance and user experience.
Comply with legal obligations.
 
5. Lawful Basis for Processing
Under UK GDPR, we rely on one or more of the following lawful bases to process your data:
Your consent
Fulfilment of a contract
Compliance with a legal obligation
Legitimate interests (e.g. improving services or communications)
 
6. Marketing Communications
You may receive marketing emails from us if:
You have subscribed or requested information.
You are an existing customer or have shown interest in our services.
You can unsubscribe at any time using the link in our emails or by contacting us.
 
7. Cookies
Our website uses cookies to:
Enable essential site functions
Improve site performance and analytics
Remember preferences
You can manage your cookie preferences through your browser settings. See our [Cookie Policy] for more information.
 
8. Who We Share Your Data With
We may share your data with trusted third parties, including:
Email service providers (e.g. Mailchimp)
Payment processors (e.g. Stripe via WP Simple Pay)
Analytics and tracking tools (e.g. Google Analytics)
CRM and marketing automation tools (e.g. HubSpot)
All third-party services are vetted and comply with UK data protection laws.
We do not sell or rent your data.
 
9. International Data Transfers
Where necessary, data may be transferred outside the UK. In such cases, we ensure appropriate safeguards (e.g. Standard Contractual Clauses or adequacy decisions) are in place.
 
10. Data Retention
We retain your data only for as long as necessary:
To fulfil the purposes outlined in this policy
To comply with legal, tax, or accounting requirements
You may request data deletion at any time (see Section 11).
 
11. Your Data Rights
Under UK GDPR, you have rights to:
Access your personal data
Correct inaccurate data
Request deletion (“right to be forgotten”)
Restrict or object to processing
Withdraw consent
Data portability (where applicable)
To exercise your rights, email us at [Insert Contact Email].
 
12. Security
We implement appropriate technical and organisational measures to protect your data, including SSL encryption, access controls, and secure storage.
 
13. Third-Party Links
Our website may link to other websites. We are not responsible for their privacy practices and encourage you to read their policies.
 
14. Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated “last modified” date.
 
15. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, contact:
ChangeFluent Ltd
Email: info@changefluent.com
Website: https://ChangeFluent.com