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Product leadership and operations
Direction and pace from week one, without a permanent headcount decision
Interim and fractional product leadership for organisations that need someone to hold the roadmap, the backlog and the stakeholders at the same time, and to leave the team able to do it themselves.
When this helps
Three situations where a permanent hire is the wrong first move
Recruiting a senior product person takes months and commits you to a shape of role before you know what the role should be. Sometimes that is right. Often what you actually need is someone in the seat now, and a clearer specification by the time you recruit.
- 01
A gap you did not plan for. Someone has left mid delivery and the backlog is drifting. The cost of the gap is higher than the cost of covering it.
- 02
A team without a product function. Engineering is building whatever is loudest. What is missing is someone to decide what not to do.
- 03
Not enough work for a full time hire. Two or three days a week of genuinely senior attention is worth more than five days of someone learning.
What we cover
Product, delivery and the operating model around them
Individual practitioners for a named role, or a small team where the product function has to be built rather than filled.
Interim and fractional leadership
Head of product, product director or principal product manager, full time or a few days a week. Holding direction while you decide what the permanent role should be.
Strategy and roadmap
Turning a set of competing asks into a sequence that can be defended to a board and understood by a delivery team. Including what is deliberately not being done.
Discovery and validation
Establishing whether the thing is worth building before the budget is committed, using evidence rather than the confidence of whoever asked loudest.
Product operations
The unglamorous layer: intake, prioritisation, release process, metrics and the reporting that lets a leadership team see what is actually happening.
Team shape and capability
Defining the roles you need, mentoring the people already in them, and writing the specification for the permanent hire so you recruit for the real job.
Recovery of a stalled product
When a product has shipped but nobody uses it, or has been in build for a year without a release. Finding out why, then agreeing what would change it.
How it works
Three ways organisations engage us
All three are scoped before they start and planned around a handover.
Embedded individual
One senior practitioner in your team, reporting to your leadership, working to your cadence. Day rate, full time or fractional.
Led workstream
A small team owning a defined product outcome under a statement of work, with acceptance criteria agreed during scoping.
Advisory
Lighter touch. A regular session with your existing product lead, plus availability when a decision needs a second opinion.
How we work
The job is deciding what not to build
Most product problems present as a prioritisation question and turn out to be a clarity question. When nobody can say what the product is for, everything looks equally important and the backlog grows faster than the team can move. The first useful thing is usually a decision, not a framework.
A roadmap that keeps everyone happy is a roadmap that has not made a decision yet.
What we say in the first fortnight, oftenCommon questions
Before you get in touch
Mostly asked by organisations weighing this against a permanent hire.
Fractional or full time?
Will this delay us hiring permanently?
Can you manage our existing product team?
Do you do the delivery as well?
What if we decide we do not need you after a month?
Start here
Tell us what the product is meant to do, and what is stopping it.
A thirty minute call with the practitioner who would take the role, not with a salesperson describing one.